Landbase vs Unify (2025): Which AI GTM Platform Delivers Better ROI?
Introduction: The AI Shift in Go-to-Market B2B sales is being redefined by artificial intelligence. Traditional GTM strategies—manual prospecting, endless tools, and human-heavy workflows—are quickly being replaced by AI-powered platforms designed to make outreach faster, smarter, and more cost-effective. Two platforms leading this transformation are Landbase and Unify , each offering its own vision of how GTM automation should work. But the question remains: which one actually delivers better results for SMBs and growth-focused companies? Landbase: Agentic AI Built for GTM Landbase positions itself as the first agentic AI platform purpose-built for go-to-market execution . Its proprietary GTM-1 Omni model is trained on billions of sales interactions, signals, and account data points. Unlike generic automation tools, Landbase deploys specialized AI agents that function like digital SDRs, marketers, and RevOps managers. Key advantages include: Autonomous Campaign Execution – Launch...